The world of commerce has been facing dramatic changes in recent years, and our hometown Silpo is no exception. Black Friday, the long-awaited holiday of discounts, at Silpo is a mixture of innovation, ecology and national spirit. Let’s dive into the atmosphere of this year and find out what new and interesting things awaited shoppers.
Eco-revolution in Silpo’s corridors on Black Friday
While many shoppers look forward to rushing out for Black Friday bargains, Silpo presents more than just discounts.
- New generation packaging at a discount
On this special day, shoppers could purchase eco-friendly packaging at a special price. This not only incentivised consumers to make eco-friendly choices, but also demonstrated Silpo’s commitment to environmental sustainability.
- Organic products at the price of conventional products
On Black Friday, the range of organic products has expanded and prices have become more affordable so that everyone can appreciate the benefits of organic products.
- Bonuses for giving up plastic
Customers received additional bonuses or discounts if they bought a certain amount and used their own eco-bag or container. This was an incentive for those striving for zero waste.
- Ecological masterclasses
As part of Black Friday, Silpo shops hosted workshops and lectures on how to live eco-friendly and save resources.
Ukrainian cuisine in the spotlight
- Special offers for gourmets
On the shelves of the shop, customers could find unique sets of Ukrainian products at a discount – from cheese from the Carpathians to honey from Podolia. It was a real feast for gourmets and those who appreciate the quality of local products.
- Tastings and masterclasses
On that day, Silpo hosted tastings of Ukrainian dishes, as well as masterclasses from the best chefs of the country. Customers could not only taste but also learn how to cook national dishes.
- Support for start-ups
Silpo provided an opportunity for young Ukrainian brands to present their products to a wide audience. Special stands were organised in the shops, where buyers could get acquainted with the novelties and support budding entrepreneurs.
A huge range of promotions and discounts: save money without compromising on quality
In Black Friday, Silpo presented an assortment of promotions that covered almost all product categories:
- Food: Discounts on many essentials such as milk, bread, meat and fish, as well as delicacies and exotic foods.
- Home Goods: Incredible deals on cleaning products, dinnerware and decorations.
- Cosmetics and personal care products: From discounts on popular brands to promotions on new products.
- Baby Products: Discounts on baby food, toys, clothes and accessories.
- Pet Products: Attractive deals on pet food, toys and other pet accessories.
Silpo reaffirmed its status as one of the leaders of the Ukrainian retail market during the Black Friday period. An extensive range of discounts covering different categories of goods allowed consumers to save as much as possible without sacrificing the quality of their purchases. Impeccable delivery service and emphasis on customer focus demonstrate the company’s care for its customers. Thus, Black Friday in Silpo is not just a day of great discounts, but also a holiday of quality service and customer satisfaction.
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